Rankings Food, drinks & restaurants Pandora

Pandora

Food, drinks & restaurants · DenmarkRank 349 of 829Prices 3 Nov 2026Model 1.4

A good business with a real question mark: the price, a crack, or both.

Biggest deductions

  • Commodities (silver)−8
  • Quality of growth−5
  • Multiples vs own history−4

Strengths

  • FCF and buybacks+3
  • Improving trading+2
  • Raised guidance+1

How the score is built

From 100 to 65, step by step: points off for the business, the price and the cracks, back for documented strengths, then three data adjustments.

100Start
65Score

Hover or select a step to see what drove it. Steps with findings open them below.

Key numbers

As of 3 Nov 2026. Analyst targets tend to be optimistic; read upside as a hint, not a forecast.

Price
830.60 DKK
Median analyst target
850.00 DKK
Upside to median
+2.3%
Analysts
19
Target range
440.00 – 1,300 DKK
52-week change
−3%
P/E (trailing)
12.2
Forward P/E
14.9
PEG
n/a

Findings

Every deduction and every plus, with its source. Open a step to read them.

Business

Is the company getting stronger, not just bigger? · 3 findings
−9 of −30
  • Quality of growth
    Revenue is flat (−0.1% TTM); Q2 like-for-like only 1%, with North America −1% and EMEA −2%, so growth comes from more stores. The core product Core Moments fell from DKK 19.9bn to 19.6bn.
    −5
  • ROIC
    ROIC has fallen from 43.8% (2021) and 38.0% (2024) to 28.7% (TTM); still high, but the trend is clearly down.
    −2
  • Capital allocation
    Buybacks are partly debt-funded: net debt rose from DKK 2.9bn to 15.6bn since 2021 (net debt/EBITDA 0.4 → 1.8), and shares were bought back at prices around DKK 1,200 in 2024.
    −2

Price

Today's multiples against the company's own history and its peers. · 2 findings
−6 of −35
  • Multiples vs own history
    EV/EBITDA 7.2 and P/FCF 8.8 are at the bottom of its own history (7.0–13.2), but on analysts' 2027 EPS (DKK 48.9) the P/E is about 17 – in the upper part of the 8.7–19.9 range for 2021–2025.
    −4
  • Peers
    Forward P/E 14.7 vs 8.2 for Signet (EV/EBITDA both about 7.2–7.3); Pandora trades at a premium to mass-market jewellery despite falling earnings.
    −2

Cracks

Cash flow, customers, debt, insiders, guidance and what sits behind the headline numbers. · 4 findings
−15 of −35
  • Commodities (silver)
    The silver price went from USD 30 to 117 and was most recently about USD 76; analysts have halved 2027 earnings since May 2025. 2027 is hedged at about USD 65/oz – far above the historical level.
    −8
  • Tariffs and the US
    Tariffs, commodities and currency were a 270 bp headwind to gross margin in Q2; without the one-off refund of IEEPA tariffs the gross margin was 78.2% (−110 bp). The US was flat in Q2 with weak store traffic.
    −3
  • Debt and balance sheet
    Debt/equity 3.85, equity only DKK 4.3bn, current ratio 0.84 and quick ratio 0.27.
    −2
  • Management change
    New CEO Berta de Pablos-Barbier took over on 1 January 2026 (two months ahead of plan) in the middle of the silver crisis; the new strategy is not yet proven.
    −2

Plus

Only documented strengths. · 3 findings
+6 of +15
  • FCF and buybacks
    FCF yield 11.4%; the share count fell 4% over the last year and 4–8% a year since 2022.
    +3
  • Improving trading
    Like-for-like in Q3 to date is at a mid-single-digit level vs 1% in Q2; the 2027 margin is expected about 200 bp above earlier assumptions because of lower silver prices.
    +2
  • Raised guidance
    2026 guidance raised to 0–3% organic growth and a 22–23% EBIT margin, but the margin lift is mostly a one-off tariff refund.
    +1

Caveats

What the score does not capture, or where the data is weak.
The silver price drives earnings (analysts expect EPS −25% in 2027); Q2 margin lifted by a one-off tariff refund; jewellery does not fit the industry list (placed under Food, drinks & restaurants)

Also in Food, drinks & restaurants

The highest scores in the same industry.

Whole industry